SuperFreakonomics, sequel to The New York Times Best-selling Freakonomics

The New York Times best-selling Freakonomics was a worldwide sensation, selling over four million copies in thirty-five languages and changing the way we look at the world. Now, Steven D. Levitt and Stephen J. Dubner return with SuperFreakonomics, and fans and newcomers alike will find that the freakquel is even bolder, funnier, and more surprising than the first.

Coming to Newman Communications for a round of radio interviews, Levitt and Dubner challenge the way we think all over again, exploring the hidden side of everything with such questions as:

  • How is a street prostitute like a department-store Santa?
  • What do hurricanes, heart attacks, and highway deaths have in common?
  • Can eating kangaroo save the planet?
  • How is a street prostitute like a department-store Santa?
  • Why are doctors so bad at washing their hands?
  • How much good do car seats do?
  • What’s the best way to catch a terrorist?
  • Did TV cause a rise in crime?
  • What do hurricanes, heart attacks, and highway deaths have in common?
  • Are people hard-wired for altruism or selfishness?
  • Can eating kangaroo save the planet?
  • Which adds more value: a pimp or a Realtor?

Levitt and Dubner mix smart thinking and great storytelling like no one else. By examining how people respond to incentives, they show the world for what it really is-good, bad, ugly, and, in the final analysis, super freaky. Freakonomics has been imitated many times over-but only now, with SuperFreakonomics, has it met its match.

Four years ago, you were cool. You read Freakonomics when it first came out. Have you been keeping up? Can you call yourself a SuperFreak? Four years in the making, SuperFreakonomics asks not only the tough questions, but the unexpected ones: What’s more dangerous, driving drunk or walking drunk? Why is chemotherapy prescribed so often if it’s so ineffective? Can a sex change boost your salary?

Newman Communications is able to tantalize radio listeners nationwide with the words of Levitt and Dubner but you will have to judge for yourself where you stand on the SuperFreakonomic freak-o-meter!

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