Book Publicity Campaign for “A Delightfully Empty Nest”

Fun Without Dick and Jane: Your Guide to a Delightfully Empty Nest

Author: Christie Mellor
Publisher: Chronicle Books

Is $200 an hour too much to spend for exam tutoring? Is moving to an apartment near my daughter’s campus a valid option? If I don’t send a care package, does it mean I don’t care? How can I get my son to stay in touch without resorting to begging?!

These questions are on every parent’s mind as they face the moment they’ve been preparing for since pre-school enrollment: sending their little darling off to college. Luckily for them, Christie Mellor—bestselling author of The Three-Martini Playdate—has bestowed her trademark wit and wisdom with her new book, FUN WITHOUT DICK AND JANE: Your Guide to a Delightfully Empty Nest.

Christie Mellor came to us for a full book publicity campaign which  includes radio, TV, online and print. Our radio team was able to secure interviews for Christie on numerous networks and stations including:

  • Lifestyle Radio Network
  • Radio America
  • WZLX-FM/Boston MA
  • WMJI-FM/Cleveland OH
  • Northeast Public Radio

and many more.

Newman’s National Team was able to secure many blogs for our author as well as The Huffington Post and an appearance on The Today Show.

Mellor understands that letting go is not an easy thing to do, however she believes that an empty nest can equal a newly fulfilled life. In FUN WITH DICK AND JANE, she provides wise council on how to:

  • Deal with the house being too clean and too quiet
  • Admit the things you may not miss about your little angel
  • Rediscover your lost interests and find new goals
  • Rekindle the romantic flame with your partner
  • Step back out into social circles
  • Say sayonara to “Mrs. Minivan”
  • Run away from home
  • Figure out what to do when the children come home to roost. Because they will, for holidays, breaks, and possibly for years after graduation.

Even if parents spent some quality time considering what life will be like once the darlings have left, they should still expect a bit of an adjustment period when the child actually does fly the coop. But when that time comes, FUN WITHOUT DICK AND JANE encourages readers to be so thrilled about what they are doing with their own lives that the thought of their children moving on to a next chapter will only be a source of joy, pride, and excitement about the great adventure that awaits.

Celebrate the jubilation. Be ready to honor the grief. And then move on—happily—to the next part of life.

About the Author:

While pursuing a happy life that includes an interesting husband and two almost-always pleasant children, Christie became a vociferous cheerleader for the “other kind of parenthood,” the anti-perfection, you-deserve-a-life kind. Her first book, The Three-Martini Playdate was a harbinger of a new trend for today’s beleaguered parents, helping them to withstand the unceasing and overbearing good advice and pressure to raise perfect, highly enriched offspring, She continued the thread with The Three-Martini Family Vacation, also with Chronicle Books. Raised by Wolves: Clues to the Mysteries of Adulthood, (Harper/Collins) was a book designed for the adult child whose parents did not read The Three Martini Playdate. Next came You Look Fine, Really, a book celebrating women over a “certain age.” Fun Without Dick and Jane – Your Guide to a Delightfully Empty Nest, is her latest helpful guide for parents, a bookend to the “Three-Martini” books.

Christie’s rants have been published in Great Britain in The Guardian, Junior Magazine, and the Sunday Express; in Australia’s Sunday Life Magazine, and on the Huffington Post. She’s been heard on Britain’s BBC radio and American Public Radio’s Marketplace, in addition to being reviewed, interviewed, and quoted in Newsweek, Playboy, Us Magazine, The New York Times, People, and other publications. She also can be heard singing her bitter little heart out each week at the historic Culver Hotel in Los Angeles, where she and her band Doozy play Depression-era music and vintage originals. Please visit her colorful website, at christiemellor.com.

To Study or Not Study… Stephen Colbert? That is the question!

Colbert’s America: Satire and Democracy

Author: Sophia McClennen
Publisher: Palgrave Macmillan

Book Publicity - Colbert's America

Colbert’s America
Sophia McClennen

Newman Communications client, Sophia McClennen and her new book, Colbert’s America: Satire and Democracy (Palgrave Macmillan) have been causing quite the media buzz.

Professor at Penn State, McClennen examines how the comedy of Stephen Colbert packs enough political punch to change the way a nation thinks.

COLBERT’S AMERICA covers the various themes and features of his satire and gives readers insight into the powerful ways that Colbert’s comedy challenges the cult of ignorance that has been threatening meaningful public debate since 9/11.

McClennen suggests that Colbert does more than mock pundits and politicians: he actually has helped influence a new generation of actively involved citizens. Satire offers the public a medium through which to express resistance to reigning political policies and social attitudes.  But Colbert’s satire goes even further, offering viewers myriad ways to engage with society.

Paul Farhi’s Washington Post article sparked the debate of whether or not Colbert should a worthy topic for academia.  His article has received more than 500 comments and been picked up across the country.

The Atlantic Wire and Newsbusters have both chimed into the debate as well.  McClennen has taken to The Huffington Post to share her thoughts on the debate and spoke with TVNewser.com.

McClennen argues that Colbert is a “new kind of public intellectual-satirist,” much like Mark Twain, Ben Franklin and Jonathan Swift and therefore worthy of our attention.

Newman Communications asks:   Should Colbert be studied in college?

Discuss.

Book Publicity: Norb Vonnegut returns to Newman Communications with THE TRUST

The Trust

Author:  Norb Vonnegut
Publisher:  Minotaur Books

Book Publicity - The Trust

The Trust
Norb Vonnegut

Norb Vonnegut returns to Newman Communications for his third novel, THE TRUST (Minotaur Books, July 2012). Having worked with Vonnegut for book publicity and promotion on THE GODS OF GREENWICH , Newman Communications is pleased to have him back with his much anticipated newest release.

Every one of Vonnegut’s novels has a big idea grounded in reality.  THE TRUST shows how some financial criminals hide behind the First Amendment–specifically freedom of religion. The idea for the story traces back to an incident when Pablo Escobar’s first cousin tried to open an account with Vonnegut’s PWM team at Morgan Stanley.

Having worked on Wall Street for twenty years, Vonnegut (cousin of the late Kurt) is more than qualified to tell the tale. He combines his wealth management expertise and intuitive, darkly humorous writing into a fast-talking, suspense thriller that burrows inside the world of big-money philanthropy.

Continue Reading »

“Man Made” Book Promotion Tour for Time Magazine Columnist Joel Stein

Man Made – A Stupid Quest for Masculinity

Man Made - Joel Stein

Man Made – Joel Stein

Author: Joel Stein
Publisher: Grand Central Publishing

Newman Communications and Joel Stein recently completed a successful radio book promotion campaign for the Time columnist’s new release, Man Made; A Stupid Quest for Masculinity. Newman’s radio book publicity team booked him on several top-market radio stations, inlcuding:

  • KABC-AM/Los Angeles CA
  • KOA-AM/Denver CO – Listen now
  • WLW-AM/Cincinnati OH
  • Dial Global Network/nationally syndicated
  • WRIF-FM/Detroit MI
  • Sirius/XM/nationally syndicated
  • KRLD-AM/Dallas TX

Continue Reading »

Book Promotion Tour for Dirk Hayhurst’s Book, Out of My League

A Major League Book Promotion Tour

Out of My League

Out of My League - Dirk Hayhurst

When asked what comes to mind when you think about spring, book promotion usually isn’t the answer you get. Instead your likely to hear answers like, Green Grass, Flowers, and … BASEBALL! Yes, spring training is here! The grass is cut,  the teams are practicing and before you know it will be Opening Day! Get out your peanuts, cracker jacks, and your favorite baseball cap and get ready to cheer on the hometown team. While some of us are content to cheering in the stands, others have bigger dreams. Dreams of taking a major league outfield, the pitchers mound,  or running the bases after hitting a home run! That’s where Dirk Hayhurst’s story starts, when he got called up from the minors in 2008 to play for the San Diego Padres! Newman Communications had the great great opportunity to provide and coordinate Dirk’s book promotion and publicity tour packed with with a radio and print exposure!

Continue Reading »

« Older Entries