Common Sense on Mutual Funds: 10th Anniversary Edition
Common Sense on Mutual Funds - John C. Bogle
John C. Bogle, founder and retired CEO of the The Vanguard Group, knows investing. But when it comes to book publicity and promotion, he turned to the experts at Newman Communications. We are thrilled to be able to work with Mr. Bogle on his latest book publicity project promoting Common Sense on Mutual Funds: Fully Updated 10th Anniversary Edition.
How many Wall Street legends go back to their bestselling book 10 years later and honestly annotate where they were right, where they were wrong, where we are now, and where we are going? This scorecard is truly unique.
It has been a decade since Bogle’s COMMON SENSE ON MUTUAL FUNDS was first published. His bestseller examined the fundamentals of mutual fund investing in turbulent market environments and offered valuable guidance for building investment portfolios.
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Gayle Haggard’s, Why I Stayed: The Choices I Made in My Darkest Hour
Why I Stayed - Gayle Haggard
Newman Communications is leading a national radio book publicity tour for Gayle Haggard’s new book titled, Why I Stayed: The Choices I Made in My Darkest Hour. With hits including stations like the Thom Hartmann Program and WMUZ-FM Detroit, this publicity tour is off to a great start
Imagine this lead line being read on your television. Imagine the shock and disbelief that yet another religious leader has succumbed to immoral behavior. Now imagine that leader is your beloved husband of 28 years.
Gayle Haggard was certainly surprised to hear the accusations of her husband Ted’s alleged ‘sexual immorality,’ but she was truly ashamed to discover that the allegations were not entirely untrue.
In the firestorm of media coverage and public humiliation, Gayle was left questioning the future. What would happen to her 28-year marriage? How would this affect their five children? What would become of the church and ministry she and Ted had lovingly devoted themselves to for the last 22 years? Did she really know her own husband?
The decisions Gayle made during those dark days eventually led to the healing of her marriage, family and her own broken heart. In Why I Stayed: The Choices I Made in My Darkest Hour (Jan. 26, 2010/Tyndale), Gayle chronicles her emotional journey and how she survived her severest test.
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Michael Jackson: Before He Was King
Michael Jackson, Before He Was King
Michael Jackson was an incredible entertainer. Some of us are even lucky enough to remember his performance on the 25th Anniversary Celebration of Motown on TV. Jackson’s famous moonwalk stole the show and he received rave reviews for his dancing expertise. As the news of Jackson’s untimely demise spread the world felt a sense of shock and mourning .
Photographer Todd Gray worked with Michael Jackson for several years before Jackson requested that he become his personal photographer, a relationship that would encompass the singer’s performances with the Jacksons through the release of his smash solo albums Off the Wall and Thriller.
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The Snowball, Warren Buffett and the Business of Life
The Snowball - Warren Buffet
In this startlingly frank account of Buffett’s life, Author, Alice Schroeder, a former managing director at Morgan Stanley—and hand picked by Buffett to be his biographer—strips away the mystery that has long cloaked the word’s richest man to reveal a life and fortune erected around lucid and inspired business vision and unimaginable personal complexity. In a book that is dominated by unstinting descriptions of Buffett’s appetites—for profit, women (particularly nurturing maternal types), food (Buffett maintained his and his family’s weight by “dangling money”)—it is refreshing that Schroeder keeps her tone free of judgment or awe; Buffett’s plain-speaking suffuses the book and renders his public and private successes and failures wonderfully human and universal. Schroeder’s sections detailing the genesis of Buffett’s investment strategy, his early mentoring by Benjamin Graham (who imparted the memorable “cigar butt” scheme: purchasing discarded stocks and taking a final puff). Inspiring managerial advice abounds and competes with gossipy tidbits (the married Buffett’s very public relationship with Washington Post editor Katherine Graham) in this rich, surprisingly affecting biography
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Business War Games – Author: Benjamin Gilad
Business War Games
In a global, complex, and competitive world, developing a plan without testing it against market reaction is like walking blind into a minefield.
War gaming is a metal detector for a company. Yet war games run by the large consulting firms are kept secret and cost millions. For the first time, this book makes them accessible to every product and brand manager, every project leader, every marketing professional, and every planner, no matter how small or large the company.
Business War Games will show you in steps and practical detail:
- How to decide if war gaming is right for you
- Which decisions call for war gaming
- How to prepare, organize, and run a realistic and inexpensive war game
- How to predict competitor moves with accuracy and little information
- Why you do not need computers, consultants, software, or a PhD in math to do it well
This book is your bible of how to stay one step ahead of your competitors. Do not leave home without it.
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