Book Publicity For Wimps?

Diary of a Wimpy Kid

Diary of a Wimpy Kid - The Ugly Truth

Newman PR Getting WIMPY?  Well, not exactly.  In fact, Newman is feeling quite bold about its recent work with Jeff Kinney, author of the mega-best selling “DIARY OF A WIMPY KID” series.  Newman recently coordinated a Satellite Television Tour for Kinney, helping him virtually tour the country talking about his latest entry in the series “The Ugly Truth“.  Audiences in markets such as Denver, Baltimore, San Diego, Detroit, Sacramento, Raleigh, Hartford, Portland, Orlando, among many others enjoyed hearing from Jeff about the book and the growing pains experienced by his main character, Greg Hefley.  ”The Ugly Truth” is the 5th book in the series — which have sold a total of more than 40 million copies worldwide!!

It’s been quite a ride for Jeff Kinney.  In it’s first three days, the book has sold over 700,000 copies and landed at #1 on the NY Times best seller list, putting our former President, George Bush at #2.  In 2009, TIME Magazine named him one of the top 100 “Most Influential People” in the world.  He also saw an adaption of the book made into a movie and another will be on screen in 2011.  This year, the Macy’s Thanksgiving Day Parade will feature a balloon of Greg Hefley for all to enjoy.

What’s next for Kinney?  More entries in the Wimpy Kid series of course!  We are sure that millions of Greg Hefley fans just can’t wait to learn what’s in store for him the next time around.  Newman will be waiting to in hopes of working with Jeff Kinney again.

Filed under: Best Sellers, Children's, Site News

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